LinkedIn Influencer

Influencer marketing has been around for a while, but its emergence on LinkedIn is a fresh and exciting development. In recent years, professionals have increasingly invested time in building strong personal brands on LinkedIn. This evolution opens the door for businesses to collaborate with these influencers in much the same way they do on platforms like YouTube, Facebook, and others, creating new opportunities for impactful marketing strategies.

LinkedIn-Influencer-Marketing-campaigns.
LinkedIn influencer campaign

Our Approach

We’ve had the privilege of collaborating with many prominent LinkedIn personalities, some of whom we’ve even helped grow their networks. As a result, we’ve built an impressive network of influencers that we can tap into.

The principles of influencer marketing remain consistent across platforms: connect your product with influencers whose audience aligns with your target market. It’s a straightforward yet powerful formula for success.

How it Works

Step 1- Initial Client Brief

This is the stage where we dive deep into your business and product, asking detailed questions to fully understand your goals, values, and audience. This thorough process ensures we can perfectly align you with the most suitable LinkedIn influencers to drive meaningful results.

Step 2 - Influencer selection

We carefully identify and engage with LinkedIn influencers whose networks align with your Ideal Customer Profile (ICP), ensuring a perfect match to maximise the impact of your campaign.

Step 3 - Defining Campaign

LinkedIn influencers offer versatile opportunities to achieve a variety of objectives. Whether it’s generating leads for your B2B business, driving attendance to events and webinars, raising awareness around key topics or reports, or even directly boosting sales, we’ll work together to define clear and measurable goals for your campaign.

Step 4- Launch Your Activation

Once your campaign goes live, you’ll be the first to know! From that point, we’ll closely monitor its performance, conducting in-depth analysis and making any necessary adjustments to ensure your LinkedIn influencer campaign stays on track and delivers optimal results.

straightin-linkedin-marketing-5b

Why Should You Choose StraightIn?

We have been in the business of LinkedIn for over 5 years, generating over 3 Million leads for our clients in that time, so we know a thing or two about how LinkedIn works and how to get success from it. Influencer marketing is no different. We have a team of over 60 people in 4 offices around the world all of which are in the business for one reason, to drive results for our clients.

Let’s chat

If you’re looking to learn more about Influencer marketing on LinkedIn, get in touch with our team today to book a scoping session to see if your brand might be suitable for influencer marketing on LinkedIn. 

How did you hear about us?