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Keep up to date with all things Linkedin marketing. Find out about maximising connections, attracting interest, and much more.
The 8 LinkedIn Company Page Mistakes You Need to Fix Fast
How often do you think about your LinkedIn Company Page? Over the past few months, I’ve audited a huge number of LinkedIn Company Pages, reviewing everything from branding and setup to posting habits and the [...]
The LinkedIn Marketing Resolutions Every Business Needs for 2026
As 2025 comes to an end, it’s clear that LinkedIn marketing has changed dramatically. The platform itself isn’t the same one we were using a year ago. The past twelve months brought more updates, more [...]
How LinkedIn Pages Actually Work and What They Can (and Can’t) Do
LinkedIn Company Pages, or LinkedIn Pages, as they’re now called, have been part of the platform since the very beginning, and they’re far more important than most people realise. When managed well, your LinkedIn Company [...]
The Social Selling Index Explained and What It Tells You About Your LinkedIn Presence
If you’ve never checked your Social Selling Index (SSI) on LinkedIn, don’t worry, you’re in good company. Most people on LinkedIn don’t even realise they have one. It’s buried quietly inside every account while everyone’s [...]
Why Your LinkedIn Company Page Matters More Than You Think
LinkedIn Company Pages, or LinkedIn Pages, as they're now simply called, have been around since the very beginning of LinkedIn, all the way back in 2004; although they've changed a lot in the past 20 [...]
Why AI Is the Key to Scaling LinkedIn Voice Messaging
We’ve recently launched our new AI Voice service at StraightIn, and it’s already changing how clients approach LinkedIn outreach, but one question keeps coming up: “Why would I use AI for LinkedIn voice messaging when [...]
