For Agencies2024-10-08T14:19:53+00:00

Maximize your Agency’s ROI with Our White-Label Partnership Program

StraightIn’s White-Label Lead Generation Partnership provides a strategic solution for over 100 agencies globally, allowing them to incorporate top-tier LinkedIn marketing campaigns into their service offering. Partner with us to scale your business efficiently, boost your revenue streams, and deliver exceptional results—all while maintaining your agency’s brand identity.

Our Goal: Let you focus on what you do best while we handle all the LinkedIn marketing—doing the heavy lifting to deliver results for your clients.

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Why Add LinkedIn Marketing to your Services

LinkedIn is the premier platform for B2B networking, making it an invaluable asset for agencies aiming to generate high-quality leads for their clients. With now over 1 billion active users on the network, LinkedIn provides direct access to key decision-makers, and business owners. By adding LinkedIn marketing to your service offerings, your clients will thank you every week for providing them with high-quality and high-value content, engagement, and appointments.

What is White-Labeling?

A white-label partnership enables your agency to deliver specialised LinkedIn marketing and lead generation without the need to develop the expertise or manage the delivery internally.

The partnership department at StraightIn acts as an extension of your team, allowing you to seamlessly integrate premium LinkedIn marketing solutions into your offerings. This approach not only saves you time and resources but also ensures that your clients receive high-quality services with the consistency and reliability they expect from your agency.

How White-Labeling can Benefit your Business

Scale Your Business

Expand your service offerings without the hassle of new hires or learning curves. With StraightIn’s LinkedIn marketing, you can focus on what you do best while we handle what we do best—generating quality leads. It’s a seamless way to grow your services and offer more to your clients without spreading yourself thin.

Achieve Better Results

StraightIn’s non-automated, hands-on LinkedIn marketing approach ensures authentic, tailored interactions that drive higher engagement and conversion rates. Offer your clients superior performance metrics that distinguish your agency from competitors, elevating the results expected from a premium service provider.

Unlock a New Revenue Stream

Add LinkedIn marketing to your offerings under your own brand with zero extra overhead. It’s a no-brainer way to boost revenue, diversify your services, and give your clients the full package without the extra work.

Our White-Label Approach

Our white-label process is designed to be comprehensive and adaptable, ensuring that our services fit seamlessly into your agency’s workflow. Here’s how we make our partnership effective and smooth:

Strategy Creation

We start with a detailed briefing call to get a deep understanding of your company and campaign goals.

From there, we develop a LinkedIn strategy tailored to your needs, including engaging messaging sequences, profile enhancements, and search criteria in Sales Navigator.

With experience working with thousands of companies globally, we know how to create strategies that effectively connect with your ideal audience and develop messaging that resonates and attracts them to your brand.

Strategy Execution

Your partnership campaign manager will become an expert in your field and business, understanding the unique needs and challenges of the industry and precisely who you want to reach. Then they’ll be actively engaged in the account daily, navigating LinkedIn to find and connect with meaningful prospects and ideal connections for your business.

This hands-on approach is the true benefit of our non-automated service.

Refine Strategy

We conduct weekly calls to review campaign performance and discuss the leads generated.

This allows us to adjust the strategy and process based on what’s working and what needs improvement, ensuring that the campaign remains effective and aligned with your goals.

White-Label Lead Generation Services

Outreach Campaigns

Our personalised, non-automated LinkedIn outreach builds meaningful relationships with the right prospects, tailoring interactions to your specific needs and goals for maximum impact.

We focus on genuine connections to help you stand out in the market and drive real results for your business.

LinkedIn Advertising

We use our tried and tested LinkedIn paid ads strategy to build up your presence, boost engagement, and generate leads with your ideal prospects.

You can promote your offering directly to your ideal prospect and buyer’s LinkedIn feed before your competitors get the chance, staying at the forefront of your prospect’s decision-making process.

Content Management

As LinkedIn has quickly become the top social media platform for professionals, content marketing and content creation for LinkedIn are key.

By optimising your page, sharing valuable content, and actively engaging with your network, StraightIn can help you build and strengthen your network and establish a strong presence on the platform.

Personal Branding

As LinkedIn LinkedIn is a powerful platform for building and promoting personal branding. By using the content to highlight your skills, experience and achievements, you can establish yourself as an expert in your field and showcase your unique value proposition to potential employers or clients.

Our packages are completely customisable and created by our in-house content team.

Meet Our Partnership Team

Get to know our team of qualified professionals before you reach out. In our Chicago office, you’ll find:

 Sarah Hemmen
Sarah Hemmen Partnerships Manager
Sarah has played an integral role at StraightIn for over two years, creating and building the partnerships department from the ground up and blending sales with LinkedIn campaign management to drive remarkable growth for her clients. Day to day, Sarah works with other top marketing agencies and consultancies globally, offering our LinkedIn marketing campaigns on a white-label basis to their clients. This provides agencies with additional LinkedIn expertise, effectively expanding their service offerings, driving increased revenue, and saving them significant time and money.

Career Highlight: Sarah grew the partnership client base and operations 20x in 2 years, making the department a clear driver of the company’s profitability. In 2024, she set a new benchmark by achieving StraightIn’s record month in sales.

Joseph Larkin
Joseph LarkinPartnership Account Executive
Joe is an Account Manager at StraightIn’s Chicago office.With a background in Recruitment and Sales, he brings a blend of creativity and data-driven insight to his work. While he is a newer member to the team, he has been consistently driving success in a broad range of industries including Technology, Finance and Retail. His interpersonal skills, paired with his diligence and dedication to client success have been key contributors to the successful campaigns and relationships he has built throughout his time with StraightIn.

Career highlight: Joe is proud to have supplied his clients with opportunities from industry leaders such as 7-Eleven, AstraZeneca and Bank of America.

Nicolette Jones
Nicolette JonesPartnership Account Executive
Nicolette Jones is a Partnership Executive at StraightIn. Nicolette, known by her clients as “Nikki”, joined the firm earlier this year and has already seamlessly found her place in our Chicago office. She is committed to providing her clients, both direct and white label, with the right expertise to grow their brand and business. As a natural team player with attention to detail, she thrives on collaborating with her team and office to deliver promising solutions and strategies for all of Straightin clients.

Career highlight: Nikki has supplied 125 leads for an Australian based client in just one month, where they were able to close over 50% of these opportunities. That led the client to an 120% growth in their business. She has also been able to secure clients like Fox News, Godiva Chocolate, and Shell Gas.

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How Our Approach Works

Formulating the perfect campaign needs a thorough approach that has been honed to perfection. Here’s how:

Quality

Our commitment to quality is unwavering. We bring top-tier expertise and attention to detail to every campaign, ensuring that every element is meticulously crafted to deliver exceptional results.

Personal Approach

We believe in the power of personal connections. Our hands-on, tailored outreach focuses on genuine engagement, helping you build meaningful relationships and stand out in a competitive landscape.

Adaptability

Our approach seamlessly integrates with your existing processes. We adapt our strategies to fit your unique needs and workflows, making implementation smooth and effective.

Partnership FAQ

What is StraightIn’s Partnership White-Label Offering?2024-10-02T10:50:58+00:00

StraightIn’s Partnership White-Label Offering allows agencies to offer their clients comprehensive LinkedIn marketing campaigns, including outreach, ads, and content creation, without handling the time-consuming work themselves. Agencies receive a dedicated campaign manager on the partnerships team who works under their brand, ensuring seamless integration with their services and providing expertise in non-automated LinkedIn marketing strategies to their clients.

Can we just refer clients to you instead?2024-10-02T10:42:26+00:00

Absolutely. If you prefer to use StraightIn as your LinkedIn marketing partner and refer clients directly to our team, we can work in that capacity, too. With each new client you introduce to us, we will discount your current personal campaign with us. This will make it cheaper for you to do your direct outreach with us while ensuring your clients receive top-tier LinkedIn marketing. 

 

Can we start with an account for our business before rolling out to our clients?2024-10-02T10:42:07+00:00

This could be a great way to see how we work and operate. Additionally, we would love to bring you new clients too. We have one stipulation to manage the partnership workload and integrity of the program. If you have your account with us to start, you’ll have a three-month window to bring on a client before being transitioned to another dedicated campaign manager on our Operations team. 

Do you integrate with the tools I use?2024-10-02T10:41:46+00:00

We offer CRM integration in our packages and can seamlessly transfer all leads from our proprietor CRM  into your client’s desired CRM. Our goal is to align with your existing systems and processes to provide a smooth experience for you and your clients. Whether it’s project management tools, communication platforms, or any other software you use, we’re flexible and adaptable to accommodate your needs.

Do you have contact with our clients?2024-10-02T10:41:21+00:00

You can utilize our team, however, you see it working best for your business, but in our experience, having direct contact with the client and their feedback ensures a much more successful campaign and relationship for all of us. Direct client contact facilitates faster decision-making and enables better alignment between our teams. This also makes it easier for you, as the partner, so you don’t have to act as a third-party communicator, passing information back and forth. 

 

How do you fit in with our team?2024-10-02T10:40:43+00:00

We seamlessly integrate with your team by providing a dedicated campaign manager who aligns with your brand and communication style. They work closely with you to understand your business’s unique needs and challenges, ensuring an easy transition. Most clients give us access to an email under their company domain and any other communication platform used by their team so we can easily communicate with your clients as an extension of your team. 

What is the tiered partnership program?2024-10-02T10:40:16+00:00

The tiered partnership program is designed to extend StraightIn’s services to partner agencies and their clients on a white-label basis. This program allows partner agencies to offer StraightIn services, generating income and ROI. The program has different tiers: Select Partner, Elite Partner, Premier Partner, and Platinum Partner. Each tier has benefits, including discounts, access to resources, and additional perks. These tiers incentivize both parties to build a top-tier program and add value to each other’s businesses.

How do I get started with StraightIn’s White-Label Partnership Program?2024-10-02T10:39:54+00:00

It’s so easy! Schedule a meeting with our Head of Partnerships, Sarah Hemmen. Based on her expertise and experience, she can help you determine which offering and package is best for you and your clients. Her team can get your campaigns up and running within a week. 

What are the benefits of partnering with StraightIn?2024-10-02T10:39:24+00:00

Partnering with StraightIn offers several advantages. First, as one of the only companies with a fully non-automated approach, our dedicated campaign managers provide personalized outreach on LinkedIn, ensuring high-quality leads. Additionally, partnering with us expands your service offerings, attracting more clients and increasing revenue for your business. Finally, you can focus on your core strengths by outsourcing these tasks to us, providing a cheaper solution than handling the process in-house.

Why Choose StraightIn?

StraightIn sets itself apart from other agencies with an expert team and a hands-on, non-automated approach. Our campaign managers specialize in personalized LinkedIn lead generation, emphasising authentic interactions and tailored strategies. With weekly meetings, daily monitoring, and ongoing adjustments, we ensure your campaigns are always optimised. Partnering with us enhances your agency’s capabilities, delivering superior results.

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