You only need 3 things to run ads on LinkedIn:

  1. An up-to-date company page – this is the first interaction your prospects will have with your business, so make sure you’re standing out from the crowd and showing off your USP.
  2. A Website/Landing page to send your clicks to – same as your LinkedIn company page, you need to make a good impression with your site. Make sure it’s optimised for speedy loading times and high engagement.
  3. An active card to bill your clicks – it goes without saying, “Pay Per Click” won’t go very far without the “Pay” part

For more detailed strategies – check out our blog: https://straight-in.com/blog/