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Keep up to date with all things Linkedin marketing. Find out about maximising connections, attracting interest, and much more.

Why Your LinkedIn Company Page Matters More Than You Think
By Joseph Brown|2025-12-08T09:21:56+00:00December 8, 2025|News|
LinkedIn Company Pages, or LinkedIn Pages, as they're now simply called, have been around since the very beginning of LinkedIn, all the way back in 2004; although they've changed a lot in the past 20 [...]
Why AI Is the Key to Scaling LinkedIn Voice Messaging
By Joseph Brown|2025-12-08T09:23:34+00:00December 1, 2025|News|
We’ve recently launched our new AI Voice service at StraightIn, and it’s already changing how clients approach LinkedIn outreach, but one question keeps coming up: “Why would I use AI for LinkedIn voice messaging when [...]
What Prospects Really Want to Hear in Your First AI Voice Message on LinkedIn
By Joseph Brown|2026-03-30T11:11:22+00:00November 26, 2025|News|
Your first AI voice message on LinkedIn sets the tone for everything that follows. That opening moment matters. It decides whether someone leans in or scrolls past. Let’s be honest, LinkedIn outreach is crowded now. [...]
Why AI Voice Is Becoming the Next Big Channel for LinkedIn Marketing
By Joseph Brown|2026-03-30T11:13:50+00:00November 20, 2025|News|
AI voice is beginning to reshape how businesses approach LinkedIn outreach. For years, LinkedIn outreach has looked more or less the same. You send a connection request, follow it with a text message, and hope [...]
Why Follow-Ups Are the Secret to Successful LinkedIn Outreach
By Jessica Greaves|2026-06-10T10:26:02+00:00October 8, 2025|News|
When it comes to LinkedIn outreach, the first message is just the starting point. The real difference lies in the follow-up. Too many businesses treat outreach as a one-and-done exercise, firing off a connection request [...]
The LinkedIn Algorithm Keeps Changing. Here’s How to Stay Visible.
By Joseph Brown|2025-12-19T11:23:56+00:00September 25, 2025|News|
The LinkedIn algorithm sure likes to keep B2B marketers on their toes. If you’ve followed us for a while, you’ll know this isn’t the first time we’ve written about LinkedIn’s algorithm change, and it definitely [...]









