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Keep up to date with all things Linkedin marketing. Find out about maximising connections, attracting interest, and much more.

What Prospects Really Want to Hear in Your First AI Voice Message on LinkedIn
By Joe Brown|2025-11-26T11:14:46+00:00November 26, 2025|News|
Your first AI voice message on LinkedIn sets the tone for everything that follows. That opening moment matters. It decides whether someone leans in or scrolls past. Let’s be honest, LinkedIn outreach is crowded now. [...]
Why AI Voice Is Becoming the Next Big Channel for LinkedIn Marketing
By Joe Brown|2025-11-20T12:41:30+00:00November 20, 2025|News|
AI voice is beginning to reshape how businesses approach LinkedIn outreach. For years, LinkedIn outreach has looked more or less the same. You send a connection request, follow it with a text message, and hope [...]
Why Follow-Ups Are the Secret to Successful LinkedIn Outreach
By Jessica Greaves|2025-10-14T16:31:09+00:00October 8, 2025|News|
When it comes to LinkedIn outreach, the first message is just the starting point. The real difference lies in the follow-up. Too many businesses treat outreach as a one-and-done exercise, firing off a connection request [...]
The LinkedIn Algorithm Keeps Changing. Here’s How to Stay Visible.
By Joe Brown|2025-09-25T08:50:35+00:00September 25, 2025|News|
The LinkedIn algorithm sure likes to keep B2B marketers on their toes. If you’ve followed us for a while, you’ll know this isn’t the first time we’ve written about LinkedIn’s algorithm change, and it definitely [...]
A Straight-Talking Guide to Smarter B2B LinkedIn Outreach
By Jessica Greaves|2025-09-08T07:36:38+00:00September 19, 2025|News|
LinkedIn Outreach can feel like a bit of a minefield. If you’re running a B2B campaign, one of the first questions you’ll hit is: ‘Do I send a connection request or an InMail first?’ It [...]
How to Make Your LinkedIn Profile Stand Out
By Jessica Greaves|2025-09-08T07:29:07+00:00September 17, 2025|News|
Your LinkedIn profile matters more than you might think. On social platforms, first impressions aren't just important—they can make or break the way people see you. Whether you're networking, job hunting, focused on lead generation, [...]









