Our Reports
Explore our in-depth reports, built on years of proprietary data, to discover how to get the most out of LinkedIn marketing and supercharge your LinkedIn lead generation strategy.

The Growing Role of Voice AI in LinkedIn Marketing & Lead Generation
By Joe Brown|2025-11-11T15:08:40+00:00November 11, 2025|Reports|
Voice AI technology has moved quickly from a consumer novelty to a serious tool for business communication. What started with Siri, Alexa, and Google Assistant has now evolved into a transformative force in business communication. [...]
Self-Serve vs Managed Service | Which Is Right for Your LinkedIn Marketing?
By Joe Brown|2025-10-28T16:15:59+00:00October 28, 2025|Reports|
LinkedIn marketing has become a key part of any B2B growth strategy. It is where decision-makers spend their time, where brands build authority, and where conversations turn into opportunities. With more than a billion members [...]
In-House vs Outsourced LinkedIn Lead Generation | The Real Cost of Doing It Yourself
By Joe Brown|2025-09-25T07:50:36+00:00September 24, 2025|Reports|
If you’ve ever worked for an agency, it doesn’t matter whether it’s customer service, IT, sales, HR, marketing, or any other outsourced service; you’ll know this conversation all too well: “Why pay an agency when [...]
More Leads or Better Leads? The Truth About Meta vs. LinkedIn Ads
By Tom Watson|2025-09-03T09:04:17+00:00August 28, 2025|Reports|
When it comes to running ad campaigns on social media, two giants dominate the conversation: Meta and LinkedIn. Both promise reach, targeting, and leads, but they’re built for very different worlds. For businesses, especially in [...]
Is There a Best Month for Lead Generation? Here’s What Our LinkedIn Campaign Data Reveals
By Tom Watson|2025-06-18T08:17:48+00:00June 18, 2025|Reports|
When’s the best time to ramp up LinkedIn lead generation? It’s one of the most common questions we hear from B2B businesses looking to grow their pipeline. It’s a fair concern—no one wants to waste [...]








