Our Reports
Explore our in-depth reports, built on years of proprietary data, to discover how to get the most out of LinkedIn marketing and supercharge your LinkedIn lead generation strategy.

In-House vs Outsourced LinkedIn Lead Generation | The Real Cost of Doing It Yourself
By Joe Brown|2025-12-19T11:19:39+00:00December 19, 2025|Reports|
If you’ve ever worked for an agency, it doesn’t matter whether it’s customer service, IT, sales, HR, marketing, or any other outsourced service; you’ll know this conversation all too well: “Why pay an agency when [...]
The Growing Role of Voice AI in LinkedIn Marketing & Lead Generation
By Joe Brown|2025-11-11T15:08:40+00:00November 11, 2025|Reports|
Voice AI technology has moved quickly from a consumer novelty to a serious tool for business communication. What started with Siri, Alexa, and Google Assistant has now evolved into a transformative force in business communication. [...]
Self-Serve vs Managed Service | Which Is Right for Your LinkedIn Marketing?
By Joe Brown|2025-12-19T11:20:14+00:00October 28, 2025|Reports|
LinkedIn marketing has become a key part of any B2B growth strategy. It is where decision-makers spend their time, where brands build authority, and where conversations turn into opportunities. With more than a billion members [...]
More Leads or Better Leads? The Truth About Meta vs. LinkedIn Ads
By Tom Watson|2025-09-03T09:04:17+00:00August 28, 2025|Reports|
When it comes to running ad campaigns on social media, two giants dominate the conversation: Meta and LinkedIn. Both promise reach, targeting, and leads, but they’re built for very different worlds. For businesses, especially in [...]
Is There a Best Month for Lead Generation? Here’s What Our LinkedIn Campaign Data Reveals
By Tom Watson|2025-06-18T08:17:48+00:00June 18, 2025|Reports|
When’s the best time to ramp up LinkedIn lead generation? It’s one of the most common questions we hear from B2B businesses looking to grow their pipeline. It’s a fair concern—no one wants to waste [...]








